Warsztaty firmy Procter&Gamble "Trade strategy of new product launch"

Zapraszamy na warsztaty prowadzone przez praktyków z firmy P&G, Partnera SGH, poświęcone marketingowym aspektom wprowadzania produktu na rynek.

Proper marketing support is only one pillar of successful product launch – the other is having clear trade strategy: to which channels you would like to distribute it?What should be its price? How would you recommend to position it on shelves in stores? Will you promote it? How often?

On the workshop you will be able to prepare your own trade strategy for new product launch!

Język prowadzenia warsztatu: polski

Zapisy na warsztaty