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Digital Marketing/ Digital Experience/ Digital Patch to Purchase

Meet us ON Campus @Philips and ask us anything about Marketing in HealthTech. Save the date! Thursday, August 20th 1-2:30 PM CET

What digital marketing is nowadays? Is it simply usage of advanced technology and martech tools? Or maybe, hard work to discover and understand: how consumers choose products and services, what they really want to know before purchase, what is the best way to tell them about it? Let’s have a quick look at Philips and other innovative brands and try to figure out what makes digital marketing activities truly effective.

Special guest: Pawel Dzadz

Pawel is a Digital Marketing & E-commerce Manager (B2B) at Philips. He’ll be talking about how digital marketing has evolved and how the human element may be just as important as ever in creating effective marketing campaigns.

Sign up here: https://philips.avature.net/ONCampusCEE?projectId=18630